We are very well at home in Israel's Silicon Wadi. For over ten years, First Class has been helping companies in Tefen, Matam, Herzliya, Atidim and Har Hachotzvim to build better client-vendor relationships in the US, Europe and Asia. We've accompanied startups through their investor presentations before IPO, we've stepped in to coach VPs in negotiation skills in established Israeli high-tech veterans. We've trained Technical Support engineers in customer service and culture so that their installations in the Far East go smoothly, and we've helped Israeli subsidiary companies get along better with their parent company abroad (and helped subsidiaries abroad understand the Israeli head-office). Through our tailored language and communication training we can do the same for your company.

Think of Israeli high-tech and you are thinking of a bilingual working environment. Those working in Israeli high-tech today are expected to have good command of both Hebrew and English to survive. Meetings take place in a mixture of the two languages, all the email is in English, and people frequently give presentations all over the world.



Many people rise to this challenge, but still feel that their command of the language could be improved. This is where our customized in-house language courses for non-native speakers can help.

But we can do much more than that. Your company may be doing well. Products are launched, orders are coming in, software is shipped out and people are raving about your new product launch all over the world. But the product is only half the story, and your service and client interfacing become more and more important as the company grows.

First Class is a training organization rather than a language school, so we think, act and work like the organizations which are our clients. We combine a deep understanding of the way high tech works with up-to-date information about how best to communicate in a rapidly changing world. That is why high-tech companies in virtually every sector from broadband equipment manufacturers to chip producers, trust us with their most valuable asset - their people. They know we will not waste their time. So if it's best-in-class training that you are looking for, it has to be First Class.

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