To be truly global in your thinking and operations, you have to understand cultural differences and take them into account in your behavior and communication. This is an essential part of good customer-interfacing skills and international teamwork.

Whether it is a pre-sales negotiation, discussions on a joint venture, or day-to-day office contact, understanding these differences helps to predict and calculate with remarkable accuracy how others will react and respond to us.


Our workshops in this area are focused on the practical skills of communicating across cultures, underpinned by an understanding of that culture. A large part of our work is to develop, coordinate, and deliver custom designed communication skills and cross cultural workshops and coaching for organizations that have operations abroad or have multicultural work forces at home. Our trainers have all lived and worked extensively in the specific culture in which they train, and many are members of Sietar - the international organization for cross-cultural education and training.



Possible formats:

  • Custom designed programs

  • Cultural training needs assessment

  • Orientation for those traveling abroad

  • Traveling in Israeli culture for foreign nationals



  • CROSS-CULTURAL COMMUNICATION TRAINING PROGRAMS

  • Culture or country specific training

  • Presenting across cultures

  • Managing the Client-Vendor relationship

  • Teamwork across cultures

  • Customer Service across cultures

  • Managing across cultures

  • Relocation preparation


    What do you gain?

  • Better understanding of your way of doing business and how it differs in other cultures

  • Tools to communicate, manage, or sell better

  • An opportunity to share your experience

  • A better perspective of where cultural differences lie

  • Tools to minimize cross-cultural friction

  • Tips and techniques to prevent cross-cultural blunders


    Topics Covered

  • Tools to analyze cultures

  • Information on the target cultures

  • Israeli business culture

  • Techniques to vary your communication

  • The experience of other Israeli companies

  • National culture, industry culture and corporate culture

  • Patterns of conversation and discussion

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