Our customers demand excellence. At First Class we believe that our relationships with our clients is the vital link to our success. Our Client List says it all.

How First Class created competitive advantage in Sales Presentations
The team of regional Sales managers at a networking infrastructure vendor in the Tel Aviv area, are responsible for providing the link between company and distributors throughout the world. This international Sales team is made up of people from six different nationalities who have diverse backgrounds and talents. The messages they delivered to distributors and VARs audiences needed to be more marketing oriented while still being tailored to individual cultures. That's why First Class was asked to develop a two-day Presentation Skills Across Cultures workshop to help them present professionally, enthusiastically and persuasively in English.


It was an excellent program. It helped us to create a better set of presentations, and I see the results of the improvement in presentation style every time I listen to one of the team.

(VP Sales)

How First Class helped increase the number of leads at CeBIt
The Marcoms Manager at this Network Management System company knew that the booth staff from the Marketing and Sales team were not getting the full potential out of the international Trade Shows they exhibited at. They were not attracting enough trade show visitors to their booth, and were not actively selecting those visitors who were potential customers. We developed a one-day workshop in which we analyzed the company's marketing objectives and exercised the handling of booth visitors to make sure that the number of good leads would rise. The results were seen in the very next Trade Show.

We did exactly what we had practiced in the workshop, and the number of good leads actually doubled.

(Marcoms Manager)


How Technical Support became the most important department in the organization
The day-to-day contact as part of the ongoing client-vendor relationship in this internet security company is largely in the hands of the technical service department. We were asked to help them provide a better service to their clients in over 40 countries around the world. This workshop, given at three different levels, stressed the importance of cross-cultural differences in communication, company image, and negotiating solutions.

It was very helpful to analyze our team's different customer handling styles. The case studies are clearly taken from authentic Israeli high-tech situations, so we could relate to them immediately.

(Technical Support Manager)


Senior Management become better Negotiators

For middle and senior management in the aviation sector, this series of workshops was given by an experienced lawyer in the commercial sector. Despite being very well experienced, the participants enjoyed learning how to vary their style in different cultural settings. Participants came from a number of different departments in the company including Purchasing, Marketing, and IT.


The workshop received the highest marks in that series of management workshops.

(Human Resource Development Manager)


Team workers in a virtual project team communicate better

First Class was called in to work on the day-to-day communication of members of a virtual project team located in Israel, two sites in the U.S. and Malaysia. In a program that combined taped role-plays, training films and mini-lectures, participants had the chance to work on finding solutions to the problems of communicating well across cultures despite rarely meeting face-to-face.


I think the workshop was meaningful and important for future cross-cultural working relations.

(Workshop Participant)


Terrific Telephone Talk in Telecoms
For a leading international group in telecommunications. We completed an in-company audit to see how the phone was used as part of client contact across this company, which has clients in over 30 different countries, we designed a series of workshops on the use of the phone in business, covering standard formulas, phone etiquette,& handling difficult calls.


The people enjoyed the workshops very much and feel that its contribution was important.

(Sales Support Manager)





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